What Is GFO?

Gordon Family Outfitters is a streetwear brand focused on cultivating past and future conversations about art, history, philosophy, music and culture. We sell quality items at retail prices with the hopes of providing a new retail streetwear option that is also culturally relevant and positive in its influence on black, brown and other underserved communities.


What To Expect? Gordon Family Outfitters aims to offer options that will fit into your closet wether its for casual wear or comfort.

Streetwear has shifted and so we have decided to keep our brand focus on exciting, interesting and engaging-culturally positive options from our Supima cotton tees the softest and most durable tee to our Heavyweight Sweatpants. We want to help the individual express their engagement with the foundations of a society and the humanities in our own way, using simplicity as a tool.

We have chosen to provide multiple clothing line and design options early on in the building of this company to draw focus to the subject of each lines messaging. You can interact with GFO in 4 ways and each line speaks to our consumer differently. Like all things we do plan on progressing and with that will come more fun and creative design elements and continued storytelling for the future. We also want to make sure our message is translatable through streetwear before bringing to market game-shifting techniques and the use of talent.


Thank you for checking out GFO we hope our work supports the vibrant individual in you and the community you are surrounded by.